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Mykke Hofmann

Brand development, communication and e-commerce for Munich based fashion label

About

For four years, I supported the sustainable Munich fashion label Mykke Hofmann across strategy and communications — from brand building to web design and e-commerce, all the way to PR, collection communication, and influencer relations. We developed collaborations with Zalando Sustainability and DHL, showed at Copenhagen Fashion Week, and expanded international distribution to Japan, Korea, and the US. A bold, values-driven label that continues to leave a sustainable mark — even after the pandemic forced its closure.
Date
2017-2021
Mykke Hofmann
Task
Branding Content Web design E-commerce Influencer marketing PR & cooperations